New Age International

New Release on Mathematics

Book Details

An Introduction to the Geometry of N Dimensions Sommerville, D.M.Y. ISBN : 978-93-859-2366-1 Publication Year : 2017 Edition : 1st Reprint : Pages : 154 Price : Rs. 99.00 Binding : Paperback About the Book: The present book deals with the metrical and to a slighter extent with the projective aspect. A third aspect, which has attracted much attention recently, from its application to relativity, is the differential aspect. This is altogether excluded from the present book. In this book, a complete systematic treatise has not been attempted but rather selected certain representative topics have been discussed which not only illustrate the extension of theorems of three-dimensional geometry, but also reveal results which are unexpected and where analogy would be a faithless guide. The first four chapters explain the fundamental ideas of incidence, parallelism, perpendicularity, and angles between linear spaces. Chapters 5 and 6 are analytical, the former projective, the latter largely metrical. In the former are given some of the simplest ideas relating to algebraic varieties and a more detailed account of quadrics, especially with reference to their linear spaces. The remaining chapters deal with polytopes and contain, especially in Chapter 9, some of the elementary ideas in analysis situs. Chapter 8 treats hyperspatial figures and the final chapter establishes the regular polytopes. Key Features: Some representative topics which illustrate the extension of three dimensional geometry. No treatise on N dimensions. Projective aspect is discussed with ideas relating to algebraic varieties and account of quadrics with reference to linear spaces. Metrical aspects give, in addition to Cartesian formulae, some accounts and applications of the Pliicher–Grassmann coordinates of a linear space and applications to line-geometry. Polytopes are discussed in detail leading to regular polytopes. References are of original works. About the Author: D M Y Sommerville (1879–1934) was a Scottish mathematician and astronomer. He compiled a bibliography on Non-Euclidean geometry and also wrote a leading textbook in that field. He was a co-founder and the first secretary of the New Zealand Astronomical Society. In 1910, Duncan wrote “Classification of geometries with projective metrics”. Sommerville was elected a Fellow of the Royal Society of Edinburgh in 1911. In 1915, Sommerville went to New Zealand to take up the Chair of Pure and Applied Mathematics at the Victoria College of Wellington. Duncan became interested in honeycombs and wrote “Division of space by congruent triangles and tetrahedra” in 1923. The following year he extended results to n-dimensional space. He also discovered the Dehn-Sommerville equations of the number of faces of convex polytopes. Sommerville used geometry to describe the voting theory of a preferential ballot. He addressed Nanson’s method where n candidates are ordered by voters into a sequence of preferences. Sommerville showed that the outcomes lay in n ! simplexes that covered the surface of an n– 2 dimensional spherical space. In 1926, he became a fellow of the Royal Astronomical Society. Contents:   Fundamental Ideas Parallels Perpendicularity Distances and Angles between flat Spaces Analytical Geometry: Projective Analytical Geometry: Metrical Polytopes Mensuration Content Euler’s Theorem The Regular Polytopes

For more information on Books visit http://www.newagepublishers.com

Best Selling Barron’s Titles

New Age International Best Selling Barron’s Titles

Book Release — newageintl

Book Release Book Details Introduction to Rural Marketing Introduction to Rural Marketing Bajaj, Chetan, Director, International School of Business & Media , Bangalore Bajaj, Nandini, Business Consultant Shenoy, Veena, Assistant Professor Krupanidhi School of Management , Bangalore ISBN : 978-93-86070-95-1 Publication Year : 2017 Edition : 1st Reprint : Pages : 512 Price : […]

via Book Release — newageintl

Book Release

New Age International Publishers

Book Details

Introduction to Rural Marketing

Introduction to Rural Marketing Bajaj, Chetan, Director, International School of Business & Media , Bangalore Bajaj, Nandini, Business Consultant Shenoy, Veena, Assistant Professor Krupanidhi School of Management , Bangalore ISBN : 978-93-86070-95-1 Publication Year : 2017 Edition : 1st Reprint : Pages : 512 Price : Rs. 399.00 Binding : Paperback About the Book: The world is currently witnessing an economic downturn. Indian Economy however, continues to grow at a healthy rate of over 7% p.a. India remains the only bright spot among the major economies of the world. Even as Indian economy fuels the global economy, the Indian growth story largely depends on its rural markets, which act as the key growth drivers. As India and China powered the global economy during the last decade, rural India and rural China scripted the growth stories of these giant countries.But, amidst these traditions and orthodoxy, we find startling innovations: mud coolers and mud refrigerators and spoons made from jow.ar and bajra, which can be used for eating and later on consumed. Diesel engines are being used for multiple purposes from running a pump-set to pulling a bullock cart to operating a Tractor. Washing machines used for making Lassi. The list is endless. The challenges are enormous. Lack of road connectivity, absence of power supply, illiteracy, floods during monsoons, poor transport, lack of telecommunication and Internet facilities. The rural landscape is a kaleidoscope of colourful festivals and celebrations. Fairs and festivals mark the calendar. Marketing in this fascinating rural environment is very exciting and challenging. Products have to be redesigned, pricing strategies have to be innovated, new promotion tools have to be developed and marketing strategies have to be adopted for the myriad range of markets. This book seeks to capture the story in all its depth and glory. About the Author: Dr Chetan Bajaj is Director of International School of Business & Media (ISB&M)-Bangalore. He is a fellow of IIM-B (Doctorate in Management from IIM-B) and M.Com from Delhi School of Economics. Dr Bajaj has previously held key positions with PWC, Apollo Tyres, MDI Gurgaon, Kirloskars and other prestigious organisations. He has been visiting faculty with IIM-K and Antwerp University-Belgium. Dr Bajaj has been Director of leading Business Schools for the last 11 years. He has also been Consultant to over 50 top MNCs and National companies in India and abroad including JICA, Sumitomo, AT&T, Kellogg?s, HMT etc.Dr Bajaj has conducted over 150 Management Development Programs and trained over 7,000 executives. He has conducted Faculty Development Programs for International and National audience on Visioning, Strategic Management, Leadership, Retailing and Rural Marketing. He has published extensively in top national and international Journals. Dr Bajaj has also authored four books on Management, including on Retail Management. Dr Nandini Bajaj holds a Doctorate in Management. She has been faculty member with reputed Business Schools including ISB&M, Jain University and Sharda University. Dr Bajaj has conducted over 50 Management Development rograms and trained over 4,000 executives. She has published in top national and international journals. Mrs. Veena Shenoy is Assistant Professor at Krupanidhi School of Management, Bangalore. She is a gold medallist from Pune University, holds M.Com, Master of Administration and PG Diploma in Industrial Relations and Personal Management. She was an Assistant Director of Adarsh Business School and has been faculty member with MMCC, Siddhivinayak College, Pune, Jyothi Nivas and Community Institute of Management Studies, Bangalore. She has published in top national and international journals. Contents: ·  Introduction to Rural Marketing ·  Rural Demands and Market Index ·  Rural Marketing Environment ·  Rural Consumer Behaviour ·  Segmentation, Targeting and Positioning Strategy for Rural Markets ·  Rural Market Research ·  Rural Product and Branding Strategy ·  Pricing Strategies for Rural Markets ·  Rural Promotion and Communication Strategy ·  Rural Distribution Strategies ·  Agricultural and Allied Products: The Marketing Effort ·  Rural Retailing.

For more information on Books visit http://www.newagepublishers.com